TD Year of the Pig 2019 Rounds
January 2019
Round & Package Design
For TD Precious Metals
Celebrating the Year of the Pig in the Lunar calendar, this round is anchored by the traditional Chinese decorative knot, which is my favourite part of the piece. The most trying aspect of this design was the pig itself. Having sent out for cultural feedback and review, the best and worst comment I heard was: “That looks like a pig I would eat.” Safe to say, we landed on one that satisfied most of the masses.
COpper
A limited run of copper rounds were minted for giveaways in brand activations held at Union Station in Toronto, Ontario and a Vancouver Canucks hockey game in Vancouver, British Columbia.